New Delhi, 15th September 2021: Formica®, the leading provider of designed surfacing solutions, launches a brand-new collection for India with a catalogue that reimagines the way we view spaces and surfaces. The catalogue features quintessential staples while introducing new hyper-realistic materials that provide new meaning to living spaces in this unprecedented era with unique international designs specifically choose from all across the world for those who follows the global trends and their interior spaces project their personality.
Formica lives up to its ethos as “Makers of Change, One Surface at a Time” by constantly innovating through thorough research and development to improve its surfacing materials for the next generation. This drive has allowed the time-honored brand to stay evolved and ahead of the curve since its inception in 1913.
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“Being customer-centric to us means the continual improvement of our products,” said Mr. Ajay Khurana, Managing Director of Formica India. “We are very proud of introducing our latest collection of laminate surfacing with all-new globally acclaimed Formica exclusive finishes & designs. To provide exclusivity to the end consumer, Formica design most of their laminates on their own to push the boundaries of traditional surfacing conceptions.”
Truly Global Designs:
Since the start of the pandemic, designers across the globe have worked in a very different way. Design team discuss; how they’ve overcome challenges, trends they’ve seen developing in ‘ways of working’ and how they foresee the future of working in the design industry after a life-changing year.
Formica designers being located at different parts of the world come together to bring out designs which move very differently, as they had exposure to different design trends, cultures and know the voices of customers globally. The design team work tirelessly to come out with some unique and exclusive designs while addressing the materials and application requirements for each market. The shades have been looked to commercial environments such as offices, retail, hospitality and leisure mixing with residential applications in order to future proof for the unknown.
Highlights:
8812 Tinted Paper Terrazzo
Created through small-batch craft production, no two sheets of laminates are the same. Using the scraps from the offcuts of solid color laminates, Paper Terrazzo gives waste a new lease of life.
Tinted Paper Terrazzo design is a 2017 Interior Design winner for Best of the Year in the Green Innovation category. Interior Design’s Best of Year Awards is a highly recognized award program in the industry that honors the most significant products and projects of the year.
9271 Reclaimed Denim Fiber
Made from reclaimed denim, this laminate surfacing concept is a 2017 Red Dot Award winner created in collaboration with paper makers and designers. Working with 60% recycled content using offcuts from blue jean manufacturers, the resulting material is an honest product – each sheet, a unique piece of its own.
The Red Dot distinction recognizes outstanding design and is an internationally sought-after seal of quality.
8994 Paint Scrape Steel, 8996 Paint Scrape Black
Inspired by arts at the Tate Modern, the Formica Design Team painted the manuscript from scratch to create the perfect scrape of paint & color.
Layer upon layer of paint is applied & scraped off in a grid-like layout, revealing hidden pops of color in a spontaneous manner.
The globally prestigious Red Dot award for Formica’s Product Design is a proof to its credibility in terms of R&D done to bring out one of worlds renowned designs into the market. The biggest advantage of Formica laminates is that they are able to serve global accounts while serving the internationally claimed and originally produced innovative designs at your doorstep having wide range of new décor and textures to meet with possibility of fulfilling your dream design concepts.
Formica continuously look into providing a trendy, smart and practical product to solve and improves life. While one can feel pride using the high-quality original laminate designs from the original inventor of laminate which serves the excellency and trustworthiness for manufacturing the innovative surfacing products while delivering the availability of designs not only in the local market but also to specification driven brands like Mc Donald’s, Asus, Fossil, KFC, Burger King etc.
Whether you’re working on big commercial developments or more intimate residential designs we’re confident that the aesthetic and properties of FormicaGlobal Series laminates offer a solution for all projects.
