New Delhi: October 23, 2021: We are pleased to announce Massimo Dutti launched its first online store in India. Through www.massimodutti.com and its mobile app (available on Google Play and the Apple App Store), the brand makes it easy for its customers to discover all the Massimo Dutti collections.
Shop the Collection on Massimo Dutti website + App
The platforms (the website and app) will showcase the complete range of womenswear and menswear items. Among the services available are the pick up at the store in 2-8 working days, and the standard at home delivery in 2-8 working days. Free shipping for home deliveries is offered for INR 4,500 and upwards. All exchanges and returns are allowed within a maximum period of 30 days.
Designed to offer a unique and integrated experience with its stores, Massimo Dutti’s new digital platforms allow customers to interact with the products intuitively, thanks to their different sections and categories. The mobile version and the app offer customers a range of unique features including geolocation services to find the nearest brick-and-mortar store, the chance to access the entire collection in just one click, and the ability to find similar products across all devices, allowing customers to complete their look.
The digital platforms also have a special area called PAPER (a lifestyle section that brings together inspiring editorials and articles on trends, collections, runway shows, and limited-edition capsule collections) to offer its customers a deeper insight into the brand.
Always at the forefront of the union between fashion and technology and based on innovation, Massimo Dutti continues with its strong commitment to offering a unique shopping experience that fully personalises customer service.
Under the name Shoes Experience, the brand is launching a new tool with which any customer can try on its casual-sport footwear collections with just one click on its iOS and Android Apps. This innovative product selection system, which uses augmented reality, offers a superior level of experience. To get a pair of the latest sport footwear offered by Massimo Dutti, customers only have to choose a model from the selection offered by the brand from its Women’s or Men’s collections and point their mobile device’s camera on their feet so the magic of augmented reality can do the rest.
Augmented and virtual reality applied to online sales through new functionalities such as Shoes Experience means a substantial improvement in customer experience and, consequently, brand differentiation.
Another advantage of the new service is that it can publish the result of the superimposed footwear on social media, and it also allows customers to purchase the model they have tried on in the Massimo Dutti online store. Thus, through this new tool, customers can obtain a product in real-time, immediately satisfying their desire and making the purchase easier for shoppers while they enjoy an exclusive experience.
The service is just one of the technological tools that the brand has made available to customers to enrich the shopping process. In this regard, shopping on the iPod is already available at points of sale for models that are not in stock. The new tool allows in-store customers to try them on virtually.
![New Delhi, [India], June 26 2024: Haier Appliances India, the No.1 global major appliances brand for 15 consecutive years, announced the launch of the new Kinouchi Dark Edition Air Conditioner - the perfect combination of innovative technology and premium aesthetics. Curated to provide the best in class customer experience, the new air conditioner boasts advanced technologies like Supersonic Cooling in 10 seconds, Frost Self-Clean Technology, HEXA Inverter Technology, Intelli Convertible 7-in-1, and much more. Available in 1.6 tons and 1.0 tons, it will be available across all retail channels Committed to producing innovative products for Indian consumers, Haier India has constantly evolved to meet consumer demands for inspired living. With a focus on customer-driven innovation, the brand is focused on delivering a premium experience for consumers with the new launch. Commenting on the new launch, Mr. NS Satish, President, Haier Appliances India said, “At Haier India, prioritizing the evolving needs of consumers has remained fundamental to our ethos. Over the years along with offering innovative solutions that make everyday life smarter, convenient and comfortable, we have focused on curating an ecosystem of products that cater to rising demand for aesthetically designed premium products. Committed to creating customer-inspired innovations, all of our air conditioners, including the latest Kinouchi Dark Edition, are manufactured in India and meticulously designed for the Indian market. With this the air conditioner, we're presenting consumers with a premium product with advanced features, ensuring they can combat the summer heat with both efficiency and style.” Premium aesthetics and design In recent years, there has been a noticeable shift among Indian consumers placing increased importance on the aesthetics of their homes, viewing them as reflections of their personalities. Acknowledging this evolving trend and the growing demand, Haier has introduced the Kinouchi dark edition air conditioner which is not just a cooling device. The model combines premium technology, innovation, and a chic design, bringing a renewed sense of elegance and excellence to home spaces. Supersonic cooling in 10 seconds A standout feature of the new air conditioner is its ability to deliver a 20X faster cooling experience than conventional air conditioners. Additionally, the model is engineered to provide efficient cooling even in extreme temperatures, reaching up to 60 degrees Celsius. Frost Self-Clean Technology The new Kinouchi model is crafted to provide healthy, clean air, aligning with Haier's commitment to Indian customers. The Frost Self-Clean Technology in the entire inverter air conditioner range ensures 99.9% sterilization, circulating perfectly clean air in just 15 minutes and drying time of 6 minutes. HEXA Inverter Technology Backed by Full DC Inverter technology with electronic expansion valve and dual DC compressor, the air conditioner comes with a highly robust design which provides additional powerful performance. Intelli Convertible - 7 in 1 This intelligent convertible feature allows users to reduce the cooling capacity of the air conditioners as per their need. The Intelli Pro Sensor also provides self-adjustment for efficient performance. This will help the users to choose the tonnage of the air conditioner as per their requirement, resulting in more energy savings. 20-metre-long air flow The latest model features a 'TURBO' mode, ensuring consistent and powerful cooling for Indian households. With an efficient 20-meter-long airflow, cooling swiftly reaches every corner of the room. Longevity Haier’s new air conditioner model is fortified with high ambient performance. Its special design and effective conformal coating protect the appliance components from external elements, ensuring effective performance in the long run. Additionally, it is equipped with a Hyper PCB (Printed Circuit Board) to deliver and maintain stable operations, enhancing the longevity of the air conditioners. Price and availability • Haier Kinouchi Dark Edition air conditioner will be available across India at a starting price INR 46,990 • As part of the launch offer, Haier India is providing a 5-year comprehensive warranty valued at INR 15,990, along with cashback offers of up to 10%. The offer also includes free installation and a lifetime compressor warranty.](https://metrocitynews.in/wp-content/uploads/2024/06/WhatsApp-Image-2024-06-26-at-6.10.53-PM-120x86.jpeg)
